Total TV Development

To connect with your audience, download our eBook.

    We collect your details so that we can provide you with further information about the services you have selected.

    I am happy for Obico to contact me

    OBICO makes your TV channels more attractive to advertisers  – giving you more focused demographics that enable you to maximise your sales value.

    • Increase advertising sales revenue
    • Create differentiation
    • Improve target group definition
    • Maximise fit of advertiser's target group to TV audience

    Effectiveness means getting maximum TRPs for your GRPs.  OBICO makes TV advertising more effective by creating strong channel brand identities alongside precise definitions of both target groups and audiences – so a TV channel can provide the audiences advertisers need.

    OBICO also provides a consultancy service for the implementation of addressable TV advertising systems that is system-neutral, vendor-neutral and aimed at fast monetisation.For more on this service, not covered in our eBook, please click here.